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Inside look at a spammer's return.

The E-Tactics Letter • August 27, 2003 •

I found this article gave an interesting look at who responds to spam and thought I'd share it with you. Opportunism runs strong in the characters of many men, including the teenager behind this one.--SS

Swollen orders show spam's allure--Wired News

A security flaw that left an order log exposed at a website operated by spam marketers of penis-enlargement pills "has provided the world with a depressing answer to the question: Who in their right mind would buy something from a spammer?" Answer: Some 6,000 people. "Do the math and you begin to understand why spammers are willing to put up with the wrath of spam recipients, Internet service providers and federal regulators," says Wired which contacted several of the customers to ask them why they responded to spam marketing and why they bought something from a website with no phone number, no mailing address and no email address.

http://www.corante.com/internet/redir/27606.html

(corante.com August 6, 2003)


COPYRIGHT 2003 Sarah Stambler's Marketing with Technology News Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.
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