E-Mal: time to re-group and re-tool?

Looks like we're in the era now of CAN-SPAM and we're going to have to deal with it. The law may not be all that effective (see the clip I have below from BusinessWeek on how spammers are laughing it off) but within the trade many marketers and list managers/brokers are very concerned. I've heard through the grapevine that big time e-mailers are not scheduling third party mailings for months to come.

The e-mail marketing world is in a quandary. Some might say it's a seller's market now with all this lightening up of legitimate permission e-mail.