Entrepreneur: Start & Grow Your Business

Supermarkets not responding.


by Doyle, Mona
The Shopper Report • Nov, 2003 •

Shoppers see restaurants as doing a better job of responding to the new weight focus than supermarkets. They are sympathetic with supermarkets on the one hand, but blame them for advertising and merchandising showcases the snack foods that cause most of the overweight in ways that get customers to want and buy them on impulse before thinking about the consequences. "The least supermarkets could do is put the healthier stuff at eye level and the snack foods and unhealthy stuff higher up. Right now, they make it too easy to grab the junk."

[ILLUSTRATION OMITTED]


COPYRIGHT 2003 Consumer Network, Inc Reproduced with permission of the copyright holder. Further reproduction or distribution is prohibited without permission.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.
NOTE: All illustrations and photos have been removed from this article.



Copyright © Entrepreneur.com, Inc. All rights reserved. Privacy Policy