When writing about culture, one must necessarily contend with the
problem of meaning. What can be said coherently about any given cultural
artifact? Is the artifact always forthright about expressing what it
means? Or is the artifact dealing in figurative expression, an allegory
perhaps, that might make covert reference to a parallel, alternate
narrative? What is the "best" technique for hunting down such
a parallel narrative? Must we all become vigilant audience members,
carefully substituting readings for or against any given manifest clue,
in order that the latent narrative may see the light of day?
[ILLUSTRATION OMITTED]
There is a commonsense notion today that 24, the Fox television
drama that premiered in 2001, is a show that tells us something about
contemporary life. Roughly stated, the conventional wisdom on 24 is that
"the show is America." Set in the post-9/11 United States, the
hour-long serial is a prism into the nation itself, its anxieties about
terrorism and torture, the growing police state, an obsession over
real-time phenomena, the security of the clan and the family, the power
of information systems, and the like. In recent months the show has
provoked a flurry of controversy around these and other hot-button
political debates.
Whether or not any of these issues adequately describes the inner
workings of this particular cultural artifact remains to be seen.
However, I would like to pose it as a problem for critique. Is 24 a
political show? If so, in what ways is it political? How does this
particular cultural artifact express a political claim? What hermeneutic
method is appropriate to interpret the "meaning" of 24?
The most prevalent interpretation of 24 is a political one because
the series advocates a utilitarian moral philosophy that pits dubious
short-term actions (e.g., torture) against the "greater good"
of the contemporary state. If the new millennium brings a novel spin to
the utilitarian impulse, it is probably the way in which a teleological
sense of total utility is concocted anew with both a tick-tock urgency
and a military state in which the "maximized good" is that of
moral truth itself. It is not clear if this is utopia or fascism.
Nevertheless, two flags become unfurled. On one hand, the sense of
urgency is a natural sublimation of the information age in which
networked instantaneousness is the expected norm; any political
"solution" is chronologically dependent only on the computer
cycles available to execute it. The challenges in 24 are always
informatic in this sense, because they hinge on the abilities of various
cybernetic systems (weapon, com-link, agent, satellite camera) to
operate smoothly without obstruction. On the other hand, from where does
the show derive its yen for the definition of the total moral frame as
that of the security of the state--at any cost--against total
annihilation? This is also the consummate late-modern anxiety that those
threats, which until now have arrived in many shades of grey, have now
become, like the computer itself, binary; like the nuclear holocaust of
the cold war, the terror strike, or the viral pandemic, or the warming
of the planet--which promise to arrive not with small pricks of pins and
needles but with a total collapse without recourse.
The utilitarian moral philosophy appears via a number of narrative
and formal details. The most common is the digital clock, both in the
nondiegetic time code that appears regularly before and after each
commercial interruption and occasionally during narrative action, but
also with in-world clocks that are ticking in every show (the nuke in
season two, the virus pods in season three, the gas canisters in season
five, etc.). The clock is adept at heightening the persuasiveness of the
utilitarian rationale, for it convincingly elevates the absolute
importance of the teleological good over the necessary blood that must
be spilled in order to get there. If the end of society is so near, in
seconds and minutes even, who will notice a little bit of spilt milk?
Even President Wayne Palmer, one of the show's few characters not
guided solely by the utilitarian impulse, confesses: "Sometimes you
have to do the wrong thing for the right reason."
The question of totality is crucial here. One should remember that
in Marxist theory "totality," echoed later by Georg Lukacs as
simply the "whole," was an indicator for political
consciousness: as capital evolves via fragmentation and isolation, thus
progressive thought must totalize both spatially and systemically but
also chronologically via reference to "historical" wholes. The
teleological quality of utilitarianism as utopia, in the form of
thinking about the total security of the population or the future good
in broad strokes, is thus at first blush a positive development. It
evokes the extremely valuable task, in a very general sense, of
obtaining a knowledge of future desires in terms of the material
present. This is a version of totality that is closely allied with
achieving a progressive social consciousness. In 24, however, this does
not happen. In a sort of "transfer of affect," any viable
consciousness of social totality is transferred in the show over to the
absolute totality of the moral claim: first that "we must save
innocent lives" (the utopian, biopolitical claim), which leads
directly to the second that "we must stop the terrorists at all
costs" (the fascistic, utilitarian claim). All intermediate crimes
therefore--murder, suspension of juridical rights--are absolved and
erased by the moral telos. The totality creating the horizon of truth by
virtue of the moral claim itself defines a new set of expedient
"realities on the ground" that fit into such an image of the
situation.
Yet the utilitarian position is perhaps most interesting not for
the expedient solutions it proposes but for the way in which it
prohibits alternate moral frames such as the fixity of specific
economies and flows, the logical destiny that this or that must happen
no matter what the injury, the militarization of everyday life, the
alienation of the here and now in exchange for some profiting to be
realized later--this is the ideological framework of millennial U.S.
capitalism that saturates the moral narrative of the show. It is
fundamentally the inability to think or dream in a non-economic manner
that is the "totality" of the utilitarian claim. But what
sorts of alternate frames are possible? Certainly pacifism has been
evacuated as a possible moral frame, or altruism, or any sense of
romanticism. Barring the saccharine subplots concerning the reuniting of
various Counter Terrorist Unit (CTU) family members, there is no inner
life in this story, no feeling of interiority, and no longing for
communion with humanity. But ironically it is also the moral frame of
universalism that must fall by the wayside. The expediency of
utilitarianism, at least in the militarized and biopolitical form
evident in 24, is one that claims that there are no absolutes. For this
is the only way in which short term crimes can be absolved by long-term
solutions. Any action is okay today, as long as it is efficient and
expedient in the long run. But is this not also the moral relativism of
capitalism, that those cute premodern values such as family, justice, or
the integrity of the individual must be cast off for
'round-the-clock attention to the bottom line? Thus the single
moral claim, that the whole must endure, brings about its inversion in
the absolute erosion of ethical action minute by minute.
To summarize, "totality" in 24 has a double if not triple
life. It refers to the singular utilitarian frame, which must be
asserted globally in order to vaporize any sense of experiential moral
holism at the human level. Beyond this is a different notion of
totality, the Marxian notion that the whole must always be brought to
the fore if we are to make any coherent sense of our life or the social
space we inhabit. In this new cognitive totality, one finds the logic of
all the rest reflected. In fact, the logic will indicate the hermeneutic
process itself, replete as it is with all the necessary gaps and hiccups
of doing interpretive work.
The utilitarian reading leads quite briskly to a second: "the
circumvention of protocol," or more euphemistically,
"hacking," that is, the instigation of material governance
within information systems in a manner entirely different from any
notion of commercial or juridical power. This is where a specifically
anticapitalist desire blossoms in 24--through a pervasive rejection of
law, bureaucracy, and structure. The utilitarian moral telos, which
might be fascistic in itself, nevertheless endorses principles of
personal virtue, will-to-power, instinct, and usurpation of governance.
In the control society informatic systems are always in a state of
"self-exploitation" and are defined not as an integral object
but as a flexible network of command and control, which only becomes
realized through its own transgression by another informatic force. The
force is often a virus, a CTU hacker, or any other informatic agent. In
a total, pervasive structure of organization--state of war,
militarization of the police, automatic weapons, C4 explosives,
pervasive militarism, SWAT teams outside every door--the cycle of
control also facilitates "going dark" in the form of the
"state of exception," black prisons, extradition, and so on.
The show fetishizes teamwork and chain of command, and protocol is
always followed to a tee. But protocol is also what must always be
circumvented; by breaking the rules efficiency is achieved, whether
toward the utilitarian, biopolitical moral end or ultimately the
security of the population. Is this utopia or fascism? Again, it is not
so clear.
"JUST LET ME DO MY JOB"
But the question is still not completely addressed: is 24 a
political show? The various moral claims only go so far. So for a first
salvo, I propose a renaming of the series: 24/7. And likewise an
assertion, if not evocative then at least provocative: CTU is the
sweatshop of the new millennium.
[ILLUSTRATION OMITTED]
The characters on 24 need to be understood not simply as a
paramilitary force, what Louis Althusser calls the repressive state
apparatus, but as a post-Fordist labor force as well. These are
employees who quite literally cannot clock out. Like a sweatshop, they
are chained to their jobs. This principle is demonstrated in the basic
premise of the show, that the work day is no longer nine to five, but
extends throughout all twenty-four hours. The show's
"day" is a work day. It is an economic state of exception,
wherein the normal rules of fair labor practice (periodic work breaks,
personal injury protection, overtime pay) are tossed out the window, and
willingly so by the employees in question. Modernity brought the
"I'm just doing my job"--leave me alone in my penance,
I'm just "working for the weekend"--attitude. But the
information age has an entirely different emphasis: "Just let me do
my job." In this mode there is a heightened ownership of one's
labor within an ethic of self-worth and spiritual achievement. Real life
is an anti-labor blockade, an interruption. The goal is not to uncouple
from the sphere of labor, but instead to enter it entirely and
sincerely. Inefficient extra and inter-labor distractions must be cast
off. "Just let me do my job, OK?"--these words are vocalized
in the show at least one time per episode.
At the same time as it is a sweatshop, CTU is also mutually related
to a "normal" labor environment. The exceptional is always
articulated via the normal and vice versa. The sleek corporate feel of
the contemporary work space is everywhere in the show. Laptops, cell
phones, open cubicles, conference rooms, and multipurpose spaces all are
signifiers of the post-dotcom renovation of corporate life. Everything
is fluid and flexible, which also means nomadic and impermanent. The
explosion at CTU in season two is illustrative of the temporary nature
of all contemporary work space. One often has to work in physical
conditions that are perpetually "under construction." The
members of the team might have to leave their jobs on a moment's
notice. The workers on this show are a post-Fordist, nomadic labor force
left with little to no job security.
The cruel irony is that the CTU lineup is not very good at doing
its job. Each looming catastrophe that drives the show's serial
narrative fails to be averted by this crack team: in season one, the
Palmer assassination attempt goes forward; in two, the nuke detonates;
three, a spurt of white stuff as the virus vials pop; four, meltdown,
Air Force One down; five, hostages die, the gas is released. Catastrophe
is, in the narrative logic of 24, the money shot--it must be shown.
But the slacker nineties are gone forever even if these workers are
not getting the job done. A new totality of work dominates in such a way
as to trump all other realms--desire, juridical justice, personal
relationships, etc. In fact, there is effectively no domestic space on
this show at all. All sexual or familial relationships transpire within
the walls of CTU headquarters or within the context of other work
spaces. Women and children have joined the work force. Most if not all
other personal relationships that defy the work space are met with death
and ruin. Being alive and being on the clock are now essentially
synonymous.
CTU agents cannot clock out, but at the same time they are expected
to sacrifice life and limb while on the job. Each employee is expected
in the normal course of the work day to risk his or her personal
well-being. Like a sweatshop, where safety guidelines are routinely
ignored, the notion of an injury-free work environment is prohibited
here: both Tony and Chase are shot at close range but are back working
at peak performance within the hour; Jack's heart stops but he is
right back to work; George Mason goes terminal with plutonium poisoning
but stays at his terminal all the way to the grave.
It is, in Marx's terms, the extension of both absolute and
relative surplus: the work day is extended "absolutely" from
eight to twenty-four hours, and at the same time the actual
minute-by-minute urgency of the work day is elevated
"relatively" such that the importance of productivity is
measured by the raw horizon of one's own life force.
INFORMATICS AS STYLE
It is time now to address a mathematical concern. The chronology
lie in 24 is flagrant. Here is a show that not only professes to be
concerned with the fidelity of real-time representation, it goes so far
as to avow this commitment, this mathematical obligation, by actually
naming itself after the day-long interval it attempts to document, using
the very numerical language of that interval: "Twenty-four."
The numbers go like this: each episode lasts 42 or 43 minutes minus
commercial interruptions; 42 minutes on the hour comes to 70 percent;
there are 24 episodes per season. A complete season, therefore, comes to
approximately 16.8 hours. So now a second retitling is warranted: not
just 24/7 but also 16.8.
What about the rest? Where is my missing time? What happened during
those lost hours, those many accumulated interruptions? Of course the
obvious answer: commerce happened. But it is more fundamental than that.
Commerce did not happen; it is withheld, both from the perspective of
form and narrative. The advertisement is "there," the content
is "here." And then later after broadcast, on DVD for example,
the advertisements are excised completely with no explanation at all.
This is not to be alarmist, for of course we are dealing here with
fictions from the onset, but the fact that the show flaunts its own
chronometric failings by denying that they even exist is an indication
of a logic of absence and disavowal that is worthy of closer scrutiny.
This is the "reality gap" of reality television. There is a
chasm, a media hole the length and width of which run 30 percent of the
total dimension. What a massive void, all the more awe-inspiring in that
it seems not to be missed at all.
But the loss of time reflects itself back on the immediate presence
of the whole, as the mode of production becomes synonymous with
"style" itself. In an extension of Raymond Williams's
reading of television, one is able to see the media-formal imprint of
capitalist modes of production and distribution on the semiotic logic of
the medium. This was already explored above with the discussions around
utilitarianism and totality. But it is also evident here, as 30 percent
of the material withholds itself, all the while professing its own
stopwatch exactitude.
The mock title 16.8 is a way to introduce the question of
informatics as style. This is an occult numerology whereby one
"special" number is replaced by another right at the very
moment of its own articulation. The show does not present 24 hours to
the viewer.
I suggest titling this phenomenon "disingenuous
informatics." One piece of data, a specific time duration, is
swapped for another of lesser duration but equally as specific. The
avowed threat becomes a spoof. One minute Jack is a traitor, the next
minute he reveals it was all an elaborate lie. Every few minutes, the
plot of the show flips radically, as unceasingly as the ticking clock
itself. This is pure information as aphrodisiac, a cult of
epistemological reversal. Surprise reversals, the "gotcha"
ending, thinking one thing and then learning later that it all was
otherwise--these many rapidly unexpected and changing narrative states
evoke an "informatic pleasure" over and above any sense of
visual pleasure. It is Aristotle's peripeteia, only repeated at
such rapid frequency that it eclipses all other formal techniques. It is
a central trait of the contemporary trend toward informatics as style.
Another trait is the issue of the body as an informatic database.
Perhaps the single most emblematic scenario in 24, the one motif that
returns with most regularity and that sums up the entire signature of
the show in a single gesture, is the interrogation scene. It is
Guantanamo Bay and Abu Ghraib writ large in the cultural unconscious.
But in 24, interrogation and torture are never questions of punishment,
or of sadistic mutilation; the goal in these scenes is to extract
informatic data from organic bodies. Interrogation is merely the
technique for information retrieval; the body is a database, torture a
query algorithm. If Jack is impassioned during an interrogation, it is
always strictly his own PSYOPS tactic. There is never pleasure-seeking
in his sadism. It is torture as zen. (1)
Information retrieval is always paramount in the 24 interrogation
scene: the location of a bomb, or the answer to a clue, and the question
is more about information flows. Answers are needed back at
headquarters, answers that will allow the machines to hone in on the
next piece of the puzzle. Bodies inevitably block those flows,
contravening a more perfect efficiency of informatic flux. The body in
interrogation is never mere flesh but is an informatic space that must
be hacked according to its own proclivities, its own psychological or
physiological profile. "Everyone has a breaking point," the
viewer is reminded. It is merely a question of hacking the particular
individual in question given the precise exploits known to be effective
against him and only him. If the body happens to be damaged, it must be
healed just to the point where the corpus is legible again (to proffer a
password, to testify) before the body is discarded as no longer
informatically viable. Or if a body no longer has any useful information
it is summarily executed, as Nina is by Jack in season three. Data
equals life; informatic viability trumps all other considerations (due
process, mercy, human rights). In many ways it marks a return to the
medieval inquisition model of torture. Both exclusively value immaterial
rewards, except today it is informatic not spiritual.
Another important formal detail in the context of informatics as
style is the waning of montage in the moving image. It is hard to
understate the importance of montage as a twentieth-century cinematic
technique. It extends from Lev Kuleshov and Dziga Vertov to the very
center of the classic Hollywood continuity method.
However, with new media of the late twentieth century it is
possible to identify a waning in the importance and use of montage as a
technique. Lev Manovich has pointed out how the general aesthetic
approach that he simply calls "morphing," a technique
facilitated by the computer, is one for which montage is no longer
central or even necessary, as one image grows and warps into another
without a cut or even a dissolve in the cinematic sense. (2) The notion
of morphing is crucial, as is the logic of "windowing" whereby
more than one image appears framed within the entire screen. (3) This is
one of the great aesthetic leaps of the graphical user interface beyond
the example set by the cinema: no longer will the viewer experience
montage via cuts over time, proceeding from shot to shot; one must now
"cut" within any given frame, holding two or more source
images side by side, which themselves will persist montage-less over
much longer "takes" than their cinematic predecessors. Fusing
cuts within the frame replaces fusing cuts in time.
But "beyond" cinema may also indicate a prefiguration of
cinema, an undoing of its demands. In 24 the techniques of visual
simultaneity follow the historical example of the visual arts, in
particular certain genres of painting, illustration, and graphic design,
whereby multiple panels appear together within a single overall frame,
as in a triptych painting, ecclesiastical stained glass, or comic book.
This side-by-side technique is used at the climax of each episode, as
well as going in and out of each commercial break, and additionally
throughout the show for special scenarios such as telephone dialogue.
[ILLUSTRATION OMITTED]
One can quibble over why this might be the case. To formulate a
coherent explanation, return to the question posed at the outset: is
this show political? Note that the question is not: does the show have a
political message? That question is exceedingly more difficult to
answer, and is frankly much less interesting. The issue at hand is,
rather, the expressive relationship between any given cultural artifact
and the larger geopolitical context in which it exists. The question is:
is the show, in itself, political--not, is it a courier for this or that
political ideology. Thus, if the viewer can determine the material
reality of the current geopolitical context and interpolate from it a
model of semantic expression, as flawed or symptomatic the model might
necessarily be, he or she will arrive at a coherent "way of
viewing." And this "way" will be political, simply by
virtue of it being true. So the question remains, what are the material
conditions of contemporary life? Luckily this is not a difficult
question to answer, even if the answer is time-consuming in its telling.
Gilles Deleuze referred to this as the "control society":
millennial flows of bodies and commodities, the transnationals, flexible
accumulation, universal informatic protocols, rhizomatic networks,
biomedia, global empire, and so on. (4) More complicated is the model of
semantic expression, which could be labeled "flawed or
symptomatic." I must thus show my true colors and side, somewhat
axiomatically, with the Marxian and psychoanalytical notions of semiotic
economies. This is a perspective that explains meaning-making and
expression through the notion of what Fredric Jameson calls a
"political unconscious" wherein cultural production is not
simply the act of making a work of art and disseminating it, but instead
is understood through complex flows of sublimation, transfer of affect,
repression, subject formation, neurosis, and all the other aspects of
desiring production. This is indebted to a tradition of critical
materialism starting with Marx and proceeding through a number of
figures, including Jacques Lacan and Jameson. The claim that the model
is "flawed or symptomatic" is not to discredit its predictive
utility but to acknowledge the critical gap that must necessarily exist
in any theory of mediation. If we are lucky, the act of interpretation
itself will realize and confess to the gap, shunning the folly of trying
to cleanse the aesthetic by annihilating it in either the utopia of
union or the dystopia of exclusion.
To see this at work in 24 it is helpful to return to the discussion
of visual simultaneity and the waning of montage. Visual simultaneity is
indicative of how informatic economies reappear in the show as
"style." In other words, what is evident in this show is the
distributed network as an aesthetic construction, both at the level of
narrative and formal design. Since it represents difference through
time, traditional montage is less effective at displaying networked
relationality. The notion of difference in space is better suited to a
single plane, which is then bisected one or more times. Hence, the
polyptych supercedes montage because it is a better representation of
informatic networks, perceived as they are surfaced, flat, horizontal,
topological, and synchronic. The "poly-ptych" is, to stress an
etymology that Deleuze would have liked, a "multi-fold." It is
a single plane that, through its own internal folding, allows multiple
significant subsystems to express themselves simultaneously. In short,
the polyptych is a network.
But visual simultaneity is also paired with a specific form of
narrative construction that privileges the complex synchrony of an
ongoing swarm of characters in a web of interaction. This is the visual
and narratological equivalent of graph theory and social network theory.
Filmmaker Robert Altman is the primary auteur for this technique,
aesthetically repurposing in his style the growing importance of
interpersonal, "grassroots" networks in the new social
movements of the 1970s. Thus, the ambient interconnectedness of story
and character in Nashville (1975) or later in Short Cuts (1993) exists
as a sublimation of the growing globalism in which "we're all
connected" even if we don't entirely realize how, why, or what
for. Short Cuts is, in this sense, a friends-of-friends network in which
characters are nodes and their various actions and interplays constitute
propagating links and gateways to other nodes. Altman gives some
context, then, to the growing emphasis today on serendipity and
concurrency in narrative media: two things happening in the same time or
place, which may or may not overlap or "link." Today the
Altman touch has gone mainstream, essentially becoming a new dominant,
as seen in films like Magnolia (1999) by Paul Thomas Anderson, Traffic
(2000) by Steven Soderbergh, Crash (2004) by Paul Haggis, Syriana (2005)
by Stephen Gaghan, or Babel (2006) by Alejandro Gonzalez Inarritu, all
of which devolve into a narrative construction of pure rhizomatic
imbrication. In these films, a number of relatively autonomous, yet
ultimately interconnected, subnarratives proceed in parallel, often
interconnecting for logical reasons or for reasons of happenstance. The
thick latticework of relationships is not without precedent. 24's
iteration owes as much to the soap opera as it does to Altman or
Anderson. Regardless, this unique brand of narrative and visual
simultaneity is one of the newly identifiable formal techniques in the
control society.
Thus, 24 is a political show, but for entirely different reasons
than might be assumed at the outset. 24 is political because the show
embodies in its formal technique the essential grammar of the control
society, dominated as it is by specific network and informatic logics.
The role of the viewer is to identify the specific socio-historical
reality in operation and then to establish expressive connections
between the medium itself and the larger context in which it is
embedded. The expressive connections of course are never neat and tidy,
but this is precisely what makes the act of interpretation so fun to
begin with. What is the ideology of the aesthetic? It is an historical
and material productive circuit, which both proscribes, in a stochastic
if not outright manner, the formal grammar of any given aesthetic
medium, yet nevertheless is the retroactive effect of that very grammar
accumulated over time and culture.
ALEXANDER R. GALLOWAY is an author and programmer. He teaches at
New York University in New York City.
NOTES 1. I thank David Parisi for this word choice, as well as his
thoughts throughout. 2. See in particular Lev Manovich, The Language of
New Media (Cambridge, MA: MIT Press, 2001). 3. Anne Friedberg attends
these questions with much greater detail than I. See the final chapter
of her book The Virtual Window: From Alberti to Microsoft (Cambridge,
MA: MIT Press, 2006). 4. Gilles Deleuze, "Postscript on Control
Societies," Negotiations (New York: Columbia University Press,
1995), 177-182.
COPYRIGHT 2007 Visual Studies
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