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Market Latin America

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IMPLICATIONS FOR MARKETERS.(private and public sector consumption)(Brief Article)
Brazil and Mexico account for a clear majority of private and public sector consumption in Latin America, yet neither has achieved a strong enough level of economic expansion to stimulate . . .

SALVADORANS BECOME INSURANCE CONSCIOUS.(purchasing)(Brief Article)
Consumers in El Salvador do not have a tradition of purchasing insurance to protect their possessions or provide for their dependents. However, the major earthquake of January 2001 changed their . . .

CUBANS WITHOUT DOLLARS LOSE INTERNET ACCESS.(Brief Article)
Cubans have developed a growing desire to gain Internet access in recent years, but a series of barriers resulting from government restrictions and economic limitations stood in the way. The most . . .

DOMINICAN HOUSEHOLD BUDGETS CONTRACT.(Brief Article)
The average household in the Dominican Republic saw its purchasing power drop off sharply during 2003. Purchasing power will probably stabilize this year, but a sustainable recovery in real . . .

GENERIC PCS GAIN ACCEPTANCE IN MEXICO.(personal computers)(Brief Article)
Although Mexican consumers have access to major international brands of personal computers (PCs), tight household budgets and the promise of local support have shifted preferences toward generic . . .

MORE MEXICANS PURCHASE SHOES BY CATALOG.(Brief Article)
A growing number of Mexican consumers are abandoning traditional shoe stores in order to make their purchases by catalog and the trend is gradually expanding into the apparel sector as well. The . . .

PRODUCT FOCUS- COSMETICS IN ECUADOR.
Ecuadorian household budgets were severely squeezed by the economic crisis that lasted from 1999 through 2003, yet sales of cosmetics have risen and should continue to do so through 2004. As . . .

ARGENTINE CONSUMERS SHED CRISIS MENTALITY.
The average Argentine household still finds itself considerably worse off than it was prior to the economic crisis that has plagued the nation since 2001. However, real income will recover a bit in . . .

MEXICO'S RESILIENT CONSUMER BASE.
Mexicos internal demand for goods and services has remained surprisingly robust considering the gloomy industrial and macroeconomic climate that has prevailed for the past two years. The Fox . . .

VENEZUELAN POLICIES ATTACK COMMERCE.
Impressive year-on-year economic growth figures through the first half of 2004 should not be taken as a sign that Venezuelan commercial activity is on the road to recovery. Instead, it reflects a . . .

NICARAGUAN IMPORTS ORDERS TO GROW.(Brief Article)
The panorama for private sector consumption in Nicaragua is improving, yet poor wealth distribution and chronic poverty in rural areas will continue to inhibit household expenditure throughout . . .

HONDURANS TO SPEND MORE ON DURABLES.(Brief Article)
Honduran purchasing power parity per capita of approximately US$2,750 is well below that of the Central American average (US$6,820), yet small-scale household consumption is destined to increase . . .

COSTA RICA'S COMMERCIAL DECELERATION.
Commercial activity began to decelerate in the second quarter of 2003 and the pace of growth has been slowing since then. To a great degree, this is attributable to a slowdown in hi-tech . . .

ARGENTINE BUSINESS EXPENDITURE TO RISE.(Brief Article)
Despite concerns in governmental circles that the recovery in Argentine internal demand would fizzle in 2004, there are signs that moderate but sustainable year-on-year growth will prevail through . . .

PROMISING PANORAMA FOR CHILEAN SALES.(Brief Article)
Both internal and external demand for Chilean goods should experience healthy gains as 2004 progresses. Growth in external sales should run approximately 10 percent year-on-year thanks to . . .

BRAZIL'S INTERNAL DEMAND REVIVES.
Brazil moved into economic recovery during the last half of 2003, yet the surge in commercial activity was primarily a result of strong external demand. It will take time for the benefits of the . . .

ECUADORIAN HOUSEHOLD SPENDING GAINS MOMENTUM.
Ecuadors economic panorama is brightening and this is reflected in modest improvement in the well-being of the average household. The improvement in living standards is reflected in the . . .

INFLATION BATTERS DOMINICAN HOUSEHOLDS.
Dominican households and industries were floored during 2003 by a double blow from an abrupt currency devaluation followed by a wave of inflation. Private sector consumption dropped off sharply . . .

BRAZILIANS FACE TIGHT HOUSEHOLD BUDGETS.
Brazil's accumulated trade surplus for 2003 was about US$2.4 billion, which is impressive since the government did not resort to devaluation strategies employed by previous administrations. . . .

VENEZUELANS GET BACK TO BASICS.(Brief Article)
Venezuelan household consumption dropped by about 12 percent in 2003 from the already depressed level recorded in 2002. Modest gains are likely as 2004 progresses, but these will simply reflect the . . .

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