That familiar feeling: fundraising goes national by going
regional.
When the American Lung Association (ALA) in New York City tried to
streamline its fundraising efforts by eliminating local references in
their mailings in favor of a generic nationwide message, it . . .
Shock and awe makes an impression: sometimes you can't go
too far with public awareness.
A poster featuring a busty, D-cup model will turn heads. Couple it
with a precocious, pig-tailed face of a little girl and it will stir an
Internet frenzy.
That's what happened to The United Way . . .
History as a teacher: what Obama can learn from the Bush
faith-based program.(OPINION)
Barack Obama's proposal for a revised White House faith-based
initiative has engendered lots of commentary pro and con, some of which
seems to miss some important practical lessons that can be . . .
Calendar.(Calendar)
SEPTEMBER
7-9 The Nonprofit Risk Management Center, in conjunction with the
Minnesota Council of Nonprofits, will hold a three-day Risk Management
and Finance Summit For Nonprofits in . . .
Donordigital goes home to MWA.(FOUNDATIONS)
Mal Warwick Associates announced that it intends to reacquire
Donordigital, a full-service online fundraising, advocacy, and
advertising company. As part of the Mal Warwick Associates family . . .
You do what? Americans are clueless about
foundations.(FOUNDATIONS)
The work of nonprofit organizations, and especially that of
foundations, is often unknown, misunderstood or ignored by the general
public. But if the results of a new survey are any indication, . . .
The sacred cow: do board members really have to
fundraise?(FUNDRAISING)
Many nonprofits today view fundraising as a major responsibility
for board members. Every board member is expected not only to make their
own monetary donation, but also to successfully solicit . . .
Scripting the call: what to say when reaching out to donors by
phone.(FAITH-BASED GIVING)
Giving to nonprofits in the United States has steadily increased
for more than 50 years, with no sector being stronger than that of gifts
to religious organizations. Giving to such organizations is . . .
Donor management software confidential: NPO seeks easy-to-use
software for FR and possible LTR.(SPECIAL REPORT)
Too many nonprofits give software selection less attention than the
average person does looking through the personal ads. The hope is that
they can make a purchase decision after hearing about a . . .
Hot nonprofit Web sites: chapters can stand out beyond national
branding.(ONLINE)
Preaching the power of branding to nonprofits continues to be a hot
topic for consultants, vendors, and conference sessions. With the
combination of audio, video, and interactive elements, the . . .
Nonprofit publishing: how to treat advertising activities by a
tax-exempt organization.(TAXING ISSUES)
A tax-exempt organization prefers that all of its revenue generated
be eligible for tax-exempt status. However, due to strict laws enacted
by Congress, your organization is faced with restrictions . . .
Tish, that's French! Cy pres for no mission drift at your
nonprofit.(STREETSMART NONPROFIT MANAGER)
Foundations are not inherently glamorous. When it holds up a house,
the kind of foundation made of poured concrete or cement blocks is
easily the most boring thing about the building. No homeowner . . .
Acquiring new donors takes guts.(Letter to the editor)
Dear Editor:
Several of my staff passed around the On Dangerous Ground piece you
did in the General Ramblings column (Aug. 1, 2008). Your comments just
hit it right on the head in reference to . . .
Nonprofit marketers take national prize.(AWARDS)(Jay Aldous and
Kyle Zimmer are awarded as nonprofit marketers of the year)(Amer
Jay Aldous, from the U.S. Fund for UNICEF, and Kyle Zimmer, from
First Book, were the co-recipients of the inaugural American Marketing
Association/American Marketing Association Foundation . . .
Raise your hand: thankfully, volunteers don't wait to be
called on.(GENERAL RAMBLINGS)(ServiceNation Summit )
Approximately 500 folks in really expensive business garb, or more
leisurely but nearly as expensive attire, will gather on September 11 in
New York City for the first ServiceNation Summit. Several . . .
Travel refunds continue from Points of Light Institute.
Some 1,200 customers are expected to receive refunds or have their
travel plans fulfilled by the time the Points of Light Institute
completes the process, which is expected this week.
The Points . . .
Try chanting these ...(Who ... When ... Where ... How ...
WHAT?)
[ILLUSTRATION OMITTED]
If presidential campaign slogans are making you sick, Nonprofit
Voter Engagement Network (NVEN) has the remedy.
NVEN is rolling out a line of nonpartisan products, some . . .
Can't beat this. Well, maybe you can.(Who ... When ... Where
... How ... WHAT?)
[ILLUSTRATION OMITTED]
This could give "take one for the team" a new definition.
Funds raised during the World Xtreme Boxing Challenge (WXBC) will
benefit local charities in Des Moines, Iowa. The . . .
It's just a couple of girls next door.(Who ... When ...
Where ... How ... WHAT?)
An event to raise money for children definitely wasn't
kid-friendly at the Playboy Mansion. The "Cops and Robbers"
event on Aug. 23 featured Playboy playmates, MySpace "star"
Bobbi Billard, DJ Lady . . .
Anyone got the munchies?(Who ... When ... Where ... How ...
WHAT?)
[ILLUSTRATION OMITTED]
Well, if people ever get tired of Thin Mints or Peanut Butter
Patties, a "Mary Jane" could always invigorate the brand, the
growing kind, not the candy favorite, that is. . . .
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