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The Difference Between Websites and Apps

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If you’re confused about whether your business needs an app or a website (or both), you should know the difference between the two, says Mobile Roadie CEO Michael Schneider. For starters, apps offer push notifications, which can allow you to reach customers on their smartphones and mobile devices. Apps also offer location-specific data about customers, and information about whether someone is logged into Facebook and Twitter.  

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Michael Schneider is the CEO of Mobile Roadie, a mobile app creator for iPhone, Android, iPad and mobile Web. Mobile Roadie powers more than 3,000 live apps reaching more than 40 million users and works with some of the biggest brands in the world.