Video: Marketing

Social Media

What You Could Learn From Katy Perry's Social Media Strategy

Entrepreneur Press author Kim Garst breaks down how the Superbowl songstress dominates Twitter and how you could grow your personal brand one tweet at a time.
Tanya Benedicto Klich

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Shark Tank's Barbara Corcoran: How This One Little Thing Got My Company Big Publicity
Publicity

Shark Tank's Barbara Corcoran: How This One Little Thing Got My Company Big Publicity

A little love from the media can do wonders for your business -- you just need to know what to give them.
Lauren Covello
This Is the No. 1 Mistake Salespeople Make
Sales Strategies

This Is the No. 1 Mistake Salespeople Make

Want to drive tons of new revenue for your startup. Avoid making this mistake at all costs.
Jason Fell
Want to Close Deals Faster? Do This From the Very Start.
Closing sales

Want to Close Deals Faster? Do This From the Very Start.

Entrepreneur and sales expert Grant Cardone shares the most important thing a salesperson can do to speed up the process.
Jason Fell
Cut the Fluff to Master Google AdWords
Google AdWords

Cut the Fluff to Master Google AdWords

Be direct to gain more clicks and customers through this advertising tool.
Tanya Benedicto Klich
Learn the Formula to Make Customers Take Action
Innovation

Learn the Formula to Make Customers Take Action

Author Nir Eyal reveals the factors that change behavior and influence customers taking action.
Carly Okyle
Good Companies Make You Think. Great Companies Make You Feel.
Advertising

Good Companies Make You Think. Great Companies Make You Feel.

Kevin Roberts, global CEO of advertising giant Saatchi & Saatchi, says that, to get people to fall in love with your product or service 'beyond reason,' you have to get them to feel.
Catherine Clifford
Leverage Emotion to Design a Product They Can't Live Without
Innovation

Leverage Emotion to Design a Product They Can't Live Without

Every addicting product or service shares certain essential qualities. Here's author Nir Eyal's primer on why maximizing habit-forming triggers is so important.
Carly Okyle
How to Quickly Create Facebook Landing Pages That Will Gain Clicks and Customers
Facebook Advertising

How to Quickly Create Facebook Landing Pages That Will Gain Clicks and Customers

Once prospects click on your ad, your landing page has to capture their attention, trigger their interests, and not let them go.
Tanya Benedicto Klich
What Great Brands Know: Stop Waiting for Perfection
Ready to Launch

What Great Brands Know: Stop Waiting for Perfection

Learn what a minimum viable brand is and why you need one.
Carly Okyle
One Way to Boost Your Facebook Ad's Click Through Rate
Facebook Advertising

One Way to Boost Your Facebook Ad's Click Through Rate

When it comes to advertising on Facebook, there's a specific formula for imagery and text.
Tanya Benedicto Klich
To Manage Your Brand, Understand Your Brand
Branding

To Manage Your Brand, Understand Your Brand

Focus is essential to telling your brand's story.
Carly Okyle
Why Brand Ambassadors Are Earned, Not Hired
Marketing

Why Brand Ambassadors Are Earned, Not Hired

Cultivate a customer base that will sing your praises for you.
Carly Okyle
Protect Your Career, Protect Your Personal Brand
Branding

Protect Your Career, Protect Your Personal Brand

The way you're perceived in your work makes a difference for your company and for you.
Carly Okyle
Reclaim Your Brand After a Crisis
Business Circle

Reclaim Your Brand After a Crisis

Find out how to bounce back after a mistake.
Carly Okyle
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