Starting a Business

How do I get a TM (trademark) for my brand?

Guest Writer
min read
Opinions expressed by Entrepreneur contributors are their own.
Great Question.

TM actually stands for Temporary Mark and then when the mark is approved you get to use the R in a circle meaning registered.

Trademarking is a relatively simple process, you will need a specialist attorney, you will need to decide what category/ies you want to register the mark for and then the countries you want the mark registered in.

You can start by going to the U.S. Patent and Trademark website located at [url]http://www.uspto.gov[/url]

Grouping's like the Madrid protocol make it much easier today than ever before to register in multiple countries at the same time.

As for costs, this will depend on three things.  The attorney's fees, the # of categories you want to register the mark for and then how many countries you want to register for.

Every country has different fees, some just a processing fee but most a larger fee for research into your application to make sure it is different to others and so on.

All in all, a lengthy process, but vital if you have something you want to protect.

More from Entrepreneur

Grow Your Business at Entrepreneur LIVE! Join us on Nov. 16 in Brooklyn, NY, to learn from legends like Danica Patrick and Maria Sharapova, pitch our editors, meet with investors, and potentially walk away with funding!
Register here

One-on-one online sessions with our experts can help you start a business, grow your business, build your brand, fundraise and more.
Book Your Session

In as little as seven months, the Entrepreneur Authors program will turn your ideas and expertise into a professionally presented book.
Apply Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.