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How do I determine what percentage of the profit for a product I developed should be mine and how much should be the jobber's?

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Opinions expressed by Entrepreneur contributors are their own.
I was planning to sell my product myself until a jobber asked me to sell 500 pieces to him for his catalog sales.
Pricing is magic. It's a combination of common sense, knowing your costs, understanding what drives your customers and making the deal a good value for everybody in the chain.

Standard margins depend on your industry. Find this out before you go further. If you don't know, call some other catalog vendors of similar products and see what they're doing.

Do you have somebody in your industry you can ask? Somebody with specific experience in this product area? If not, do a web search, and find somebody.

Tim
Tim Berry

Written By

Tim Berry is the chairman of Eugene, Ore.-Palo Alto Software, which produces business-planning software. He founded Bplans.com and wrote The Plan-As-You-Go Business Plan, published by Entrepreneur Press. Berry is also a co-founder of HavePresence.com, a leader in a local angel-investment group and a judge of international business-plan competitions.