How do I make the first contact to sell my product to restaurants?
Are you targeting chains verses high-end establishments? Are you focusing on a region or style of restaurant? The goal is to network your way into a reference account, and then use that to reach others. Even if you have to give it away for places to sample so they can see why the product is worthwhile since Italian and Greek oils are more top of mind. Just remember to stay focused and target a few key accounts.