Who can help me to process, sell and distribute a product?
By Brad Sugars •
Opinions expressed by Entrepreneur contributors are their own.
I have an old family recipe that I would like to bottle and sell. I would like to know how I would go about contacting a company that would be willing to work with me to produce the product, bottle and distribute. I would begin small, locally, but would eventually like to sell the product throughout the country and especially in bulk to existing businesses. The product is used for sandwiches and salads. I do not want to have to sell the recipe.You’ll probably have to go it alone at first, especially if you don’t want to sell the recipe. Find a local vendor who can produce it for you, then get a list of 20 or so retail businesses you’d want to sell to--and give them samples in some type of sales package.
Not everyone on your list will buy. It's a numbers game, in that sense--and the bigger your potential list, the more chances you'll have that one of your targeted retailers will buy the product.
Know also that retail is all about shelf space--so the more varieties and types of recipes you have to stock, the better chance you may have of getting on the shelves.
All the best.
Brad Sugars
