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Murder, He Wrote

David Landau's Murder To Go is making a killing at the box office.

This story appears in the November 1996 issue of Business Start-Ups magazine.

While working as an electrician for the TV series "Nurse," David Landau got a brainstorm. One day, during a heavy filming schedule, a group of businessmen followed the cameras around, fascinated by every aspect of the production. Landau wondered, "Wouldn't it be fun to get rid of the cameras and have an audience follow the action around?"

Landau took his idea further, writing and directing what he calls the first interactive mystery play. Based in his home office in Florham Park, New Jersey, his 14-year-old interactive mystery company, Murder To Go--founded for under $10,000--grossed half a million dollars last year.

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