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Step 10: Set Your Price

Find the right figure to make the highest profits.

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This story appears in the March 1997 issue of Business Start-Ups magazine.

Find the right figure to make the highest profits.

When launching your own , the decision of how much to charge for your product or service requires careful consideration. If you charge too much, you risk failure by yourself out of the market. If you charge too little, potential customers may question the quality of your offerings.

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