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The Future Of Your Business

Will it find a new home in the new Age of Technology?

This story appears in the April 1997 issue of Business Start-Ups magazine.

High-tech products are everywhere in the modern age, and "intelligent" machines seem to be getting smarter every day. Scientists and researchers are working together to create more user-friendly computers and software applications that work more like the human brain. Two decades after the birth of the personal computer, no one knows for sure just what role it will play in our everyday lives in the years to come. But one thing's certain: There's never been a better time to launch or expand an innovative computer-related , because computers have never before been as appealing to customers and small-business owners as they are today.

" is the whole key to the future of computer-related businesses," explains Arnold Brown, chairman of Weiner, Edrich, Brown Inc., a New York City-based firm composed of trend analysts who research business futures and help organizations manage change. "In the coming years, everything's going to be computer-based, so the idea of talking about businesses being computer-based is like talking about businesses today having people working for them. Everybody's going to be using computers, so we'll see many more people jumping into the entrepreneurial arena, carving out a niche for themselves."

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