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Bow Regards


This story appears in the September 1997 issue of Entrepreneur. Subscribe »

Keeping track of trends in men's neckwear could tie you up in knots. One day it's the power tie; another day men are boldly (or not so boldly) wearing ties the same color as their shirts. Now, however, we hear the collar has turned yet again: Get ready to welcome the bow tie back into style.

Knot--er, not--that it ever really went away, of course. It's just that with a renewed emphasis on elegance, the bow tie is seemingly front and center in fashionable circles. "People are more open to them now with the trend toward dressing up," explains Maureen McCormack, merchandise coordinator for the men's apparel retailer Paul Stuart in New York City. "It has a natty appeal."

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