Circle Of Friends

Community assistance and more.
Magazine Contributor
3 min read

This story appears in the December 1997 issue of Entrepreneur. Subscribe »

No woman is poor who has friends. And few know the richness of friendship as well as Betty Levenbach. Last spring, when Levenbach was diagnosed with non-Hodgkin's lymphoma cancer, she says, "I did everything I could to overcome it." But one prominent fear loomed: She believed she might lose her Westlake Village, California, business, Favorite Gifts, an educational toy, book, game and gift business she had been operating since 1991. "My business is my passion," Levenbach says. "My family wanted me to take it easy and concentrate on getting better. But I knew if I took a year or two years off, I wouldn't have a business."

That was when Connie Bereny, a fellow entrepreneurial woman and Levenbach's close friend, stepped in. Having read of the power of community spirit in a book called Share the Care (Fireside), Bereny held a meeting of women business owners who were united in their determination to save Levenbach's business. The group of 54 women--some friends, some strangers--formed committees to take care of everything from bookkeeping and banking to sales and transportation. "Some days, I just had the front door open, and they would come in and say, `We're going to the bank for you,' or `We sold this and made the invoice out,' " says Levenbach. When Levenbach worried about traveling to the nearest cancer research institute, she says the women assured her, " `We'll make a roster. Don't worry. You tell us how often you need to go, and we'll take you there.' "

With her cancer currently in remission, Levenbach and her circle of friends continue to reap the positive effects of the experience. "I know that everyone benefited, and I'm thrilled about that," she says. "Sometimes life is so tough, and you need to find things to feel good about." Levenbach offers her time to others in the community who are battling cancer.

"It's amazing in this day and age to see a community band together," Levenbach says. "This is not necessarily a community of people of the same faith or who live next door to each other but a community of women who got together to help. There was a groundswell, an outpouring of love. I'm just really very blessed."

Losing It?

That disturbingly familiar I-don't-remember-where-I-left-the-keys feeling is seeping into women's business lives. According to a recent survey of the American Business Women's Association, 43 percent of respondents waste 15 minutes daily looking for lost items. Another 32 percent waste up to 30 minutes.

Ironically, the main cause of this wasted time is . . . a lack of time. "When things are chaotic, people think, `I have to get organized as soon as things calm down,' " says Lisa Kanarek, the Dallas author of Everything's Organized (Career Press) who conducted the study of more than 600 respondents. "But when things calm down, they forget about it."

Kanarek also found that organizational styles run the gamut, from the 14 percent of women who organize their offices daily to the 26 percent who organize fewer than three times a year.

Double irony: Ultimately, organization comes down to a matter of . . . timing. "I ask people whether they want to take the time to get organized at the beginning or at the end of a project because they're going to have to do it at some point," says Kanarek. "If you get organized at the beginning, you have a clearer picture of what you need to get accomplished and won't get as bogged down with details."

Contact Sources

Everything's Organized, 660 Preston Forest Ctr., #120, Dallas, TX 75230, lisaorgani@

Favorite Gifts, (800) 528-5333, http://www.

More from Entrepreneur
Our Franchise Advisors will guide you through the entire franchising process, for FREE!
  1. Book a one-on-one session with a Franchise Advisor
  2. Take a survey about your needs & goals
  3. Find your ideal franchise
  4. Learn about that franchise
  5. Meet the franchisor
  6. Receive the best business resources
Discover the franchise that’s right for you by answering some quick questions about
  • Which industry you’re interested in
  • Why you want to buy a franchise
  • What your financial needs are
  • Where you’re located
  • And more
Discover a better way to hire freelancers. From business to marketing, sales, finance, design, technology, and more, we have the freelancers you need to tackle your most important work and projects, on-demand.

Latest on Entrepreneur