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What's My Line?

Just desserts, the business of motherhood, singles clubs.

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This story appears in the March 1998 issue of Business Start-Ups magazine.

Between feeding the kids, driving them to soccer practice and meeting with their teachers, motherhood is a full-time business. Karen K. Curoe, the mother of two daughters, realized this while exchanging phone numbers with other busy parents. Digging into her purse for yet another scrap of paper to write on, Curoe thought how much easier life would be if she could just hand out a business card.

The Raymore, Missouri, mom designed a set of cards with her name, both her children's names and the family's phone number and began passing them out. When other parents began clamoring for cards of their own, Curoe responded by starting a business, Professional Mom Inc., which sells "office products to use in the business of being a mom."

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