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Go Figure

Census Bureau statistics give entrepreneurs a marketing edge.

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This story appears in the April 1998 issue of HomeOfficeMag.com.

Every 10 years the country gets caught up in a frenzy of numbers. States, cities, and organizations jockey to make sure all their constituents are noted during the deci-annual U.S. census. And politicians bluster and spout about equality and district lines.

But once all the heads are counted and the population number is determined, what can be done with all the facts, figures, and statistics the Census Bureau has laboriously collected?

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