Company's Coming

What to do when out-of-town visitors come to call.
Magazine Contributor
2 min read

This story appears in the June 1998 issue of Entrepreneur. Subscribe »

In today's global marketplace, chances are excellent that at some point, you'll be visited by an existing or prospective customer from out of town. The impression you make will be indelible, and how good it is will depend on how well you plan.

Whether or not you're paying for their accommodations, check out the hotel carefully, says David M. Colter, vice president of finance for General Alum & Chemical Corp. in Holland, Ohio. Be sure it offers all the necessary and appropriate amenities--including shuttle service to the airport.

Be prepared to play the role of host for the entire time your visitors are in town--not just when they're in your office. To find out what they want and expect from you in terms of after-work entertainment, the best approach is to simply ask, says Colter. Be prepared to make some suggestions about local attractions or events.

Although business travelers occasionally bring along spouses and family members, Colter says its unlikely they'll expect you to provide entertainment for them as well--but in case they bring it up, be prepared.

The key to successful entertaining is moderation, says Colter. "Don't scrimp and look cheap," he says, "but don't be so extravagant that the customer questions your ability to make good decisions."

More from Entrepreneur

Grow Your Business at Entrepreneur LIVE! Join us on Nov. 16 in Brooklyn, NY, to learn from legends like Danica Patrick and Maria Sharapova, pitch our editors, meet with investors, and potentially walk away with funding!
Register here

One-on-one online sessions with our experts can help you start a business, grow your business, build your brand, fundraise and more.
Book Your Session

Whether you are launching or growing a business, we have all the business tools you need to take your business to the next level, in one place.
Enroll Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.