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Tap Into Your Network for Business Funding

Looking to raise capital for your new business? Start by approaching the people who know you best.

This story appears in the August 2006 issue of Entrepreneur. Subscribe »

If your face appeared on the 10 o'clock news, how many people would say, "I know that person"? The list is probably longer than you think--and more than you'd imagine could be prospective investors in your business.

Making a List

Your first step in finding investors among people you know is simply to draw up a huge list of names, including your family, friends and beyond. You're in search of people with whom you already have a trusting relationship, or with whom you can establish one.

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