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Signed, Sealed, Delivered

Profit from: greeting cards, cookware, T-shirts.

This story appears in the October 1998 issue of Business Start-Ups magazine.

Christmas greetings may come and go, but personalized cards for National Pickle Week make customers sit up and take notice! CardSenders, an Albuquerque, New Mexico-based company whose 137 licensees help companies make connections with their customers and employees, delivers customized cards for every occasion--birthdays, Thanksgiving and, you guessed it, National Pickle Week.

"We all like to be recognized as individuals," says Robert Boverie, the company's vice president and co-owner. "In today's economy, with the Internet, fax machines and e-mail, it's advantageous for businesses to use personalized greeting cards to show they really care."

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