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Hidden Treasures

Doing business in the inner city is a challenge, but the rewards are worth the effort.

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This story appears in the November 1998 issue of Entrepreneur. Subscribe »

See the Growth of State Enterprise Zones Table to find out which states are enterprising near you.

Say "inner city," and most people picture crime, decaying neighborhoods, drug dealers and poor people. Say those same words to Fred Westbrook Jr., and the Nashville, Tennessee, entrepreneur thinks pizza and profits.

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