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Keeping Your Edge

If you want to keep your business in top form, you've got to track down the newest information and trends.

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This story appears in the October 2006 issue of Entrepreneur. Subscribe »

When we start on our entrepreneurial journeys, we believe we must have all the answers all the time. We research our industries, take business courses and learn how others have achieved success. We hope the knowledge we gain will help us thrive.

Today, the marketplace changes so rapidly, you can't rely on previous information. To prosper, you need to tap into the wealth of knowledge made available to you by your customers and colleagues. You must make staying up-to-date on new market trends a high priority to ensure long-term success.

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