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Under Cover

Sticks and stones may break your bones, but thanks to one entrepreneur, they can't hurt your gadgets.

This story appears in the October 2006 issue of Start Up.

What: Thin, durable film covers to protect digital gadgets
Who: Phillip Chipping of ShieldZone
Where: Salt Lake City
When: Started in 2005

It all started for Phillip Chipping with a new watch. In early 2005, after receiving the watch for , Chipping began looking for something that would keep his brand-new gift looking brand-new for years to come. "I just didn't want it to get scratched," says Chipping, 30. Luckily, he stumbled upon a urethane film that had originally been developed to protect military helicopter blades. He got a sample and managed to cut out a crude shape to apply over his watch's crystal face. "It worked incredibly well," Chipping says.

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