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The Tables Turn

Tired of looking for growth capital for your company? Focus on five fundamentals, and investors may come looking for you.

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This story appears in the January 2007 issue of Entrepreneur. Subscribe »

It can take years of hard work and good fortune to find an investor who will help take your business to the next level. But what if you didn't have to wait? What if you didn't have to seek out investors and instead, they came to you?

That is not a fantasy--it actually happens every day. Private equity groups and VCs are always on the lookout for great companies that have the potential to become great investments. In fact, most investors don't sit around waiting for entrepreneurs to call and ask for money. Instead, they actively hunt for companies that are already well-positioned for strong growth.

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