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Theory of Un-Relativity

How to keep nonfamily managers happy in order to grow your business.

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This story appears in the March 1999 issue of Entrepreneur. Subscribe »

Unless your family has an endless supply of bright, hard-working, well-rounded relatives, you'll have to go outside the familial circle to find good managers to help run your expanding business. This isn't always easy for family businesses, however, because outsiders are often skeptical about how much decision-making responsibility they'll have and what the job growth potential is in a family-run enterprise. Finding out what draws potential employees to a family company and keeps them there could be an important part of your overall business success.

Entrepreneur interviewed a number of nonfamily managers who work for a family business now or have worked for one in the past. Each one's experience was different, of course, but here's a compendium of what they said is most important for workers not attached to the family tree.

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