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Breaking In

Program helps African-Americans become franchisors.

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This story appears in the March 1999 issue of Entrepreneur. Subscribe »

Being a franchisor is where the true economic power is," says Robert E. Kushell, founder and CEO of Kushell Associates Inc., a Pittsboro, North Carolina, franchise development consulting firm.

It's this simple idea that's at the heart of Kushell Associates' new program of seminars aimed at African-American business owners. Kushell's free seminars provide data on the franchising industry as well as how to tell if your business lends itself to franchising. Past seminars have featured such speakers as Calvin Johnson of the International Franchise Association and Woody McCutchen, executive director of the Small Business Development Center at Howard University in Washington, DC.

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