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Safety Net

Bigger bandwidth, safer sales online

This story appears in the March 1999 issue of Business Start-Ups magazine.

Security issues--real or imagined--are still a major barrier to consumer spending on the Internet. Many customers aren't plunking down their credit cards at virtual registers because they fear having those precious numbers float away into cyberspace, where hundreds of hackers lie in wait to defraud them.

OK, we know it's not really like that. But your customers may not. Most Internet shoppers want a guarantee that their transactions are private and secure.

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