Riding the Business Waves
Wisdom from the board--but not the one you'd expect.
"I will catch a wave every day, even in my mind."
"I will ride and not paddle in to shore."
These and 10 other simple rules for surfers make up Shaun Tomson's Surfer's Code. The code has gotten the former world-champion surfer over personal humps, including the bust of his first business, a clothing company in his native South Africa.
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