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Young Guns

Hiring millennials has its advantages--just keep it from backfiring.

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This story appears in the April 2007 issue of Entrepreneur. Subscribe »

When Marlo Lorenz got her first job in the fashion industry, she was ready to tackle any task. "I'd make my boss's tea, I'd pick up dry cleaning, I'd sweep the floor--whatever it took to prove my work ethic," recalls Lorenz, 40. Today she sees it from the other side as founder of

12-person Thro Ltd., an Islip, New York, home furnishings design firm. To her, the young people she hires just out of college to cut fabric swatches, send express packages and do data entry are very different.

"I hire them with the hope that they are hungry and willing to do just about anything with a smile on their faces to prove themselves," Lorenz says. "I will tell you that's not been the case." Older employees at the $10 million company will wash dishes or do other menial tasks without objection. But not the entry-level youngsters, Lorenz says. "There's a lot of clucking of tongues and rolling of eyes."

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