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Crafty Cause

Raising awareness for a cause helped this handbag-maker raise her profile.

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This story appears in the May 2007 issue of Entrepreneur. Subscribe »

What: Handbags made from jeans

Who: Chris Graham of Chris Graham Designs

Where: Marietta, Georgia

When: Started in 2004

Startup costs: $500

Chris Graham started her $2 million business on little more than the seat of her pants. In 2003, Graham was working as a court reporter when she decided to fashion an old pair of jeans into a bag. She gave the bag away as a gift and soon found herself fielding requests for more.

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