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Bite Into an iPhone

Apple's foray into cell phones could make you drool.

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This story appears in the June 2007 issue of Entrepreneur. Subscribe »

"Of all the technologies I've seen in the past three years, this one has evoked the most technolust," says Tim Bajarin, president of Creative Strategies and longtime technology strategist. Say hello to the iPhone from Apple Inc.

So what makes the iPhone such a lust-worthy gadget, and why should you care? "The major advancement is a brand-new approach to how I access information, how I manage it and how I view it," says Bajarin. "The iPhone delivers Apple's typical user interface with elegance."

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