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Better Than Ever

This brewery's online venture soured, so its owners poured energy into their brick-and-mortar.

This story appears in the June 2007 issue of Entrepreneur. Subscribe »

Craft -maker had 11 years under its belt when the team decided to take the plunge into . It was 1999, and the thought of craft beers online was, well, intoxicating.

Steve Hindy, 58, and Tom Potter, 51, (who has since left the company) went to friends and family for capital, raising more than $1 million. But within months, they knew the site wasn't going to be profitable, so they had to throw in the towel.

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