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Playing With The Big Boys

Your office is a card table; your staff is you and your dog. How do you convince big clients your company's got what it takes? Two words: Fake it.

This story appears in the July 1999 issue of Business Start-Ups magazine.

Rumored to weigh anywhere from 350 to 800 pounds, Bigfoot is big. He is hairy, he probably smells, and for years, he and his fellow Bigfoots have ignited the popular imagination. Hence, there are numerous clubs across the country devoted to studying this creature, and a statue in Bigfoot's likeness stands in the Northern California community of Willow Creek.

If Bigfoot wore a size 4, would anybody care? Probably not. When Scott Testa was struggling with his company in the basement of his Bluebell, Pennsylvania, home, he probably wasn't thinking about Abominable Snowmen, but he did know being big is impressive. And he knew the sizable corporations he was working with would likely recoil in horror if they saw the conditions he worked in. Explains Testa: "My home is one of these older homes, with a smelly, stinky, falling-apart basement. Little windows. No light. Wet. Small. One step up from a dungeon--without the shackles."

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