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Going Postal

Hard facts on the latest software

This story appears in the July 1999 issue of Business Start-Ups magazine.

An e-mail merge program, Campaign 3 is one of the most powerful communication tools you'll ever add to your PC. The program enables you to create a template letter, then personalize the missive with the name, company, address--and any other personal variables you'd like to add--for every addressee. To test its effectiveness, I personally created 100 custom-tailored letters and then used the program to e-mail every letter over the Internet--all in less than 20 minutes. Another bonus with Campaign 3: The program easily interfaces with all the major contact managers and databases.

Campaign 3

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