This story appears in the
February 2000 issue of
Startups.
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Fueling content for your Web site can be an editorial headache
and a financial drain. Fully or partially subsidizing your site
content with purchased syndicated columns, news, horoscopes,
weather, sports, comics and the like is a time-saving and
economical option. If you're looking for some text mortar to
fill in a few gaps, consider the following:
- AlterNet (http://www.alternet.org) offers low-cost and top-notch
syndicated content for the independent and alternative press. Op-ed
pieces and feature stories on social justice and popular culture
abound.
- ClariNet (http://www.clarinet.com) sends 2,500 hard-hitting news
stories across the Web wires each day. A must for anyone interested
in providing visitors with real journalism, this company delivers
news via HTML or the Usenet newsgroups (a more digestible, slimmer
version to save space on your Web host's server). ClariNet
specializes in content for corporate sites, ISP home pages and
educational institutions.
- iSyndicate (http://www.isyndicate.com) is out to rule the world in
providing Web site content. The company carries a wide range of
serial content or one-shots and boasts more than 3,000 works for
sale. There's also free headline content available for
registered users, and targeted syndicates on everything from health
to business.
- TimesLink (http://www.timeslink.com) provides high-quality,
seductive feature stories on travel, personal finance, golf,
parenting, entertainment news, environmental issues, regular
columns, an opinion section and an interactive crossword puzzle,
all under the auspices of the Los Angeles Times.
Karen Solomon (ksolomon@wenet.net) writes about
technology and e-business for a number of publications,
including Wired and Business 2.0.
