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Book `Em Review of Obscene Profits: The Entrepreneurs of Pornography in the Cyber Age

By Laura Tiffany

Opinions expressed by Entrepreneur contributors are their own.

Everything you ever wanted to know aboutsex . . . and business? In the scholarly tomeObscene Profits: The Entrepreneurs of Pornography in the Cyber Age(Routledge, $27.50), Frederick S. Lane III examines the XXX-ratedsuccesses of the Internet, and recounts how technological advancesof the past 150-odd years have returned sex as commodity to itsprevious heyday of bawdy Greek and Roman times. Lane likens theInternet to the California Gold Rush, and though not every pornforty-niner is hitting gold, those who are prove to be shrewdbusinesspeople. Their ingenious and controversial methods in this$1 billion industry make for a fascinating read.