Subscribe to Entrepreneur for $5
Subscribe

What's Cooking?

Hungering to launch your own restaurant? Use these 7 tips to get your business started now.

By
This story appears in the April 2008 issue of Entrepreneur. Subscribe »

When Roy Liebenthal, owner of Pop Burger in , decided to open a in one of the world's chicest cities, he didn't yearn for an elegant establishment with white tablecloths and white-glove service. Instead, he took a chance on serving up the lowly slider hamburger, but with a Manhattanesque vibe that transformed it into what he calls "high-end junk ."

Continue reading this article - and everything on Entrepreneur!

We make some of our best content available to Entrepreneur subscribers only. Become a subscriber for just $5 to get an ad-free experience, exclusive access to premium content like this, and unlock special discounts.

Entrepreneur Editors' Picks