Book 'Em

Review of Goldilocks on Management: 27 Revisionist Fairy Tales for Serious Managers
Magazine Contributor
1 min read

This story appears in the March 2000 issue of Entrepreneur. Subscribe »

Gather 'round, kids. It's story time. Goldilocks on Management: 27 Revisionist Fairy Tales for Serious Managers (Amacom, $21.95) may be the only business book you read with an actual smile this year. How can you resist Gloria Gilbert Mayer and Thomas Mayer's "The Princess and the Pea," where a picky prince finds his mate via the "Princess Identification System" (i.e., 20 mattresses and a monogrammed pea) he purchases from a Hammacher Schlimmer catalog. The lesson? Verify credentials, of course.

The Mayers follow their slightly cheeky tales with real-world applications and stories, so you don't have to feel naughty because you're enjoying the read. And where else will you learn a lesson from the seven dwarves turning Snow White's glass coffin into an amusement park, or the wolf and Little Red Riding Hood's involuntary merger?

More from Entrepreneur

Elizabeth's expertise can help you scale your business, build a personal brand and focus on being a value-driven CEO.
Book Your Session

In as little as seven months, the Entrepreneur Authors program will turn your ideas and expertise into a professionally presented book.
Apply Now

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.