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Cyber Agents

New travel planners aren't your everyday Orbitz.

This story appears in the November 2008 issue of Entrepreneur. Subscribe »

Arranging to get from point A to point B has become a whole lot easier with the help of widely used travel-planning websites such as Expedia, Hotwire, Kayak, Orbitz and Travelocity. Indeed, among U.S. business travelers, 45 million are online--40 percent of whom are bookers--according to a survey conducted by Forrester Research earlier this year.

But what if you also need to stop at point C or point D along the way, or need a restaurant for dinner that's within walking distance of your hotel and quiet enough for a business negotiation? Such a trip could take hours to research and book yourself.

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