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From Business Idea to Successful Startup in Three Months

This story appears in the August 2011 issue of Entrepreneur. Subscribe »
Bo Fishback, CEO of Zaarly
Bo Fishback, CEO of Zaarly

You can build a company pretty fast these days, but Zaarly took even the startup world by surprise.

Within six hours of the 54-hour Los Angeles Startup Weekend competition in February, Bo Fishback, former VP of entrepreneurship at the Kauffman Foundation, along with early-stage startup veterans Ian Hunter and Eric Koester, had cooked up an idea for the world's first cash marketplace--something that could potentially change the future of commerce.

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