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This story appears in the December 2011 issue of Entrepreneur. Subscribe »
2011 TrendsCreativity Profile

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2 million books printed in 2010

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Eileen Gittins wanted to print 40 books. A tech industry executive fresh off the fizzle of her second startup, she turned to her lifelong passion, photography, to escape computers for a bit. Her idea: shoot portraits of people she had worked with over the years, capturing them lost in their own hobbies and passions. The pictures, Gittins says, would be a gift to those who worked with her.

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