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The $37 Investor: When Publicity Is Worth More Than Cash

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This story appears in the May 2013 issue of Entrepreneur. Subscribe »

Maciej Cegłowski didn't know what to expect when he announced the Pinboard Investment Co-Prosperity Cloud, a tech startup fund that emphasizes publicity and mentorship more than cash. In December 2012 more than 300 hopefuls e-mailed Cegłowski their startup ideas--a number the San Francisco web guru says "completely stunned" him.

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