Twitter's Latest Acqui-Hire Drives Continuing Education for Employees

Twitter's Latest Acqui-Hire Drives Continuing Education for Employees
Image credit: Silicon Beat

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
2 min read
Opinions expressed by Entrepreneur contributors are their own.

Twitter's engineers are getting a chance to upgrade their brains.

On Tuesday, the social network announced that it had launched Twitter University, an internal company initiative to provide its engineers with new programming skills.

"Being able to continually learn on the job and develop a sense of expertise or mastery is a fundamental factor in success in the technology industry and long-term happiness at a company," Chris Fry, Twitter's senior vice president of engineering, wrote in a company blog post.

Continuing education is apparently so important to Twitter that it was willing to acquire an entire startup to make it happen. In his post, Fry disclosed that Twitter had bought Marakana, a company developing open-source training for software engineers. Marakana founders Marko and Aleksandar Gargenta have joined Twitter and are spearheading the Twitter University program.

Naturally, the program has its own Twitter account. It promises to provide discussion and sharing of ideas around emerging technologies. And in keeping with Marakana's open-source principles, Twitter plans to make some of the Twitter University content available online for anyone who wants to learn from it, Fry said.

Twitter did not disclose the terms of the Marakana deal.

Related: 3 Ways You're Derailing Your Employees' Productivity

More from Entrepreneur

Our Franchise Advisors will guide you through the entire franchising process, for FREE!
  1. Book a one-on-one session with a Franchise Advisor
  2. Take a survey about your needs & goals
  3. Find your ideal franchise
  4. Learn about that franchise
  5. Meet the franchisor
  6. Receive the best business resources
Entrepreneur Insider members enjoy exclusive access to business resources for just $5/mo:
  • Premium articles, videos, and webinars
  • An ad-free experience
  • A weekly newsletter
  • Bonus: A FREE 1-year Entrepreneur magazine subscription delivered directly to you
Try a risk-free trial of Entrepreneur’s BIZ PLANNING PLUS powered by LivePlan for 60 days:
  • Get step-by-step guidance for writing your plan
  • Gain inspiration from 500+ sample plans
  • Utilize business and legal templates
  • And much more

Latest on Entrepreneur