3 Reasons to Be Proud of Your Brick-and-Mortar Shop

3 Reasons to Be Proud of Your Brick-and-Mortar Shop
Image credit: Shutterstock

Free Book Preview Entrepreneur Kids: Launch Your Own Business

Submit your email to get a sneak peek of some of the fun, educational worksheets included in our NEW book for the little entrepreneur in your life.
Entrepreneur and Investor; CTO, Unfettered Socks
3 min read
Opinions expressed by Entrepreneur contributors are their own.

As a , I am constantly surrounded by a network of coders and -tech pros. For a long time, I felt embarrassed or inferior when I would tell others about my "little salad shop."

But over time, I started to appreciate the experiences I had at Green Bean, and realized how much I had learned by working in the structure I built. I love spending time in my shop, and everyday I’m proud of what I have created.

To anyone who is hesitant about launching an , here are three pieces of encouragement:

1. Knowing your customer, literally. As a brick-and-mortar business owner, you have the opportunity to directly interact with your customers and get anecdotal feedback right as they experience your product. You can create dynamic encounters by responding in the moment, rather than simply replying to complaints on review sites or thanking customers for their business via .

Plus, it’s fun to form relationships with the people who come in and out of your store each day. Having the ability to brighten someone’s day is a unique opportunity and makes your business feel all the more worthwhile.

Related: Can’t Code? 4 Tips for the Non-Techie Young ‘Trep

2. Staying active. Especially with a startup, you’ll find yourself on your feet almost all the time. When your business is eating up all of your workout time, it’s nice that you can still stay active throughout the day. The constant motion that comes with managing an actual shop works your mind and your body.

It can be especially satisfying at the end of a long day when you’re not just mentally exhausted but physically bone-weary from the day’s labors. I can’t tell you how many times I have carried 40-pound boxes of yogurt from the trunk of my car to the shop; let’s just say, my biceps are huge.

3. Having a home away from home. There’s nothing like the feeling of standing in your store, seeing customers come in and thinking, “I made this.” If all goes well, your employees and coworkers will start to feel like a second family.

On rough days, it’s nice to know that customers, vendors and employees are often as supportive and comforting as actual family members. For me, walking into work and hearing my employees say “I love this job” has the power to completely turn my day around. I wouldn’t trade that for anything.

Related: How to Turn an Internship into Entrepreneurship

What are the advantages and disadvantages of running a brick-and-mortar business? Share them here in the comments section.

**Apply Now** Are you an enthusiastic college- or graduate-student entrepreneur, eager to share your on-campus experiences? Apply to be a YoungEntrepreneur.com College Treps columnist.

More from Entrepreneur
Our Franchise Advisors will guide you through the entire franchising process, for FREE!
  1. Book a one-on-one session with a Franchise Advisor
  2. Take a survey about your needs & goals
  3. Find your ideal franchise
  4. Learn about that franchise
  5. Meet the franchisor
  6. Receive the best business resources
Entrepreneur Insider members enjoy exclusive access to business resources for just $5/mo:
  • Premium articles, videos, and webinars
  • An ad-free experience
  • A weekly newsletter
  • A 1-year Entrepreneur magazine subscription delivered directly to you
Make sure you’re covered for physical injuries or property damage at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business

Latest on Entrepreneur