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A Tech-Driven Apparel Company Pockets Big Sales

This story appears in the January 2014 issue of Entrepreneur. Subscribe »

If life had gone according to his original plan, Scott Jordan, founder and CEO of Ketchum, Idaho-based Scottevest, would be a highly successful internet legal executive. Instead, he's an internet apparel executive. The change in direction occurred in 2000, when Jordan, wearing headphones while rushing through an airport, got his cable snagged on a doorknob. "It practically pulled my ear out," he recalls. "I said, wow, there has got to be a way to design clothing that incorporates the wires."

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