To Win at Marketing, Scrap Your Marketing Department and Hire a Data Geek (Infographic)

Free Book Preview Ultimate Guide to Social Media Marketing

This book takes readers through a 360-degree perspective of social media marketing in businesses.
Senior Entrepreneurship Writer at CNBC
1 min read

Your next marketing hire should be a data-analytics professional.

The way we all live on screens connected to the Internet means that companies have access to more data about their consumers than ever before. The future of marketing is being able to gather that data, analyze it, and come up with smart predictions. The marketing leaders of the future will be able to predict what a consumer wants before he or she even knows, according to this infographic from New Jersey Institute of Technology.

Related: The 5 Common Mistakes Entrepreneurs Are Still Making on Twitter

How does your business stack up? Are your marketing plans mobile optimized and personalized to the individual consumer? Check out the infographic below for a walk through where consumers are using of technology, what that use means and how that’s changing the marketing game.  

Click to Enlarge+
To Win at Marketing, Scrap Your Marketing Department and Hire a Data Geek (Infographic)

 

More from Entrepreneur

We created the Start Your Own Business (SYOB) course to help you get started on your entrepreneurial journey. You will learn everything you need to know about testing the viability of your idea, writing a business plan, raising funds, and opening for business.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Let us help you take the NEXT step. Whether you have one-time projects, recurring work, or part-time contractors, we can assemble the experts you need to grow your company.

Latest on Entrepreneur