Online marketing expert Lewis Howes knows a thing or two about hosting successful webinars. In his career as an entrepreneur, he has hosted or been a guest on several hundred webinars -- on range of topics such as LinkedIn marketing to how to start a business from scratch.
What does it take to produce a successful online webinar? It depends, of course, on your individual objectives. But Howes says your webinars always need to accomplish this one thing: over-deliver on your promise to provide a solution.
"There's a problem that people have and you're there to offer a solution," Howes says in this video. "Give them the best solutions for those pain points."