This Bar Wants You to Apply for a Job Via Snapchat
Snapchat isn't just for selfies anymore – it could get you a job.
A new pub in Dublin is asking potential hires to send the bar a Snapchat in lieu of a résumé. Sober Lane, seeking young and hip future employees, hopes to get quick and creative first impressions of hopeful chefs, servers and bartenders via the smartphone app.
"Recruitment agencies, CV's, References - BORING!" reads Sober Lane's Facebook post. "We will only be taking applications through Snapchat."
The company says it hopes to find people who can make a connection in under 15 seconds, a prized skill for anyone in the service industry. Of course, by prioritizing Snapchat savvy millennials over a more experienced bartenders who may not own smartphones, it's clear that social media trumps know-how – at least in Sober Lane's first round "interview."
Kate Taylor is a reporter at Business Insider. She was previously a reporter at Entrepreneur. Get in touch with tips and feedback on Twitter at @Kate_H_Taylor.